8 July 2024

aicountry

AI country music on TikTok: A trend for the future

It’s not hyperbole to say that people are afraid of AI – particularly musicians. Most are scared of being out of a job, after all, AI can imitate voices, write lyrics and create full tracks in just one minute. All based on prompts. The ever-growing trend in AI use across the board and in music is one that has found an unusual battleground: the social media app TikTok.  TikTok really took off during the COVID-19 pandemic – why wouldn’t it? It was a way of people sharing easily from inside their own homes, a platform that was built off of music, now shaping the future of it. Country musicians flourished in particular (and continue to). It’s nearly impossible to talk to a country musician nowadays who doesn’t use the app, hasn’t posted them and a guitar in their bedroom singing on it, or hasn’t reached success due in no small part to TikTok. As of 2024, however, the threat of being replaced by AI is greater than ever for professional musicians.     The rise of AI in music  Artificial intelligence in music involves the use of algorithms and machine learning to compose, produce and sometimes even perform music. AI tools can analyse vast amounts of data, identifying patterns and structures that define specific genres. For country music, this means the AI can learn from thousands of songs, picking up on common themes, chord progressions and lyrical content.  So, what does that mean? Well, in short, AI can take its database of country music and create what we would expect a country song to sound like. Whether that’s lyrically, instrumentally or even imitating the voice of artists. For example, there is a cover of ‘Barbie Girl’ by Johnny Cash. Not the real Johnny Cash, but the tone, style and intonation of his singing to create a song that he never actually sang (we can’t comment on whether he knew it existed, as ‘Barbie Girl’ was released in 1997 and Cash died in 2003).     AI country on TikTok  On TikTok, AI-generated country music has found a unique niche. Users on the platform often engage with these tracks in various creative ways:  Original songs: AI can create completely original country songs, from lyrics to melodies. These tracks can then be shared by users, who often add their own twist by performing the song or creating videos that fit the mood and theme of the music.  Mashups and remixes: AI tools can also be used to mash up existing country songs or remix them, blending elements from different tracks to create something fresh and novel. TikTok users frequently use these AI-generated mashups to create engaging and entertaining content.  Customisation: Some advanced AI tools allow users to input specific themes, keywords, or moods and generate custom country songs based on these inputs. This level of customisation has led to a wave of personalised music content on TikTok, with users sharing songs that feel uniquely theirs.      Read the full feature in our free digital magazine here: https://bit.ly/3WUe56j Never miss a story… Follow us on: Instagram: @Maverick.mag Twitter: @Maverick_mag Facebook: Maverick Magazine Media Contact Hannah Larvin, Editor, Maverick Magazine Tel: +44 (0) 1622 823 920 Email: editor@maverick-country.com

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thecastellows

Queens of The Castellows

The Castellows are heading out on tour. The sisters are supporting Little Big Town and Sugarland on their mammoth ‘Take Me Home’ tour. But before 2023, the three Balkcom siblings hadn’t considered that they could be country musicians – how exactly did these sisters from Georgia become one of the most exciting bands in country music?  Georgia girls  Eleanor (Ellie), Lily and Powell Balkcom hail from the small town of Dahlonega, Georgia. Dahlonega is famous for being the place where the first gold rush took place in 1829, a circumstance that spawned one of the best-known misquotes in history, from Mark Twain’s ‘The Gilded Age’: “There’s millions in it”. For The Castellows, golden-haired as if to give their fans a hint of their origins, a cattle farm would be the place they grew into the women making their names known in country music.   Growing up in a close-knit family with deep southern roots, music was always a part of their lives. Their father, a bluegrass musician, often filled their home with the sounds of banjos and fiddles, while their mother’s love for classic country provided the soundtrack to their upbringing. However, it wasn’t until their late teens that the idea of forming a band took shape. In 2022, a series of local performances started gaining attention. The sisters, who initially played music for fun, began to notice that their harmonies and unique blend of traditional and contemporary country resonated with audiences. A pivotal moment came when they uploaded a cover of a Dixie Chicks song on social media. The video went viral, garnering thousands of views and catching the attention of local radio stations and music producers.  Encouraged by the positive feedback, the sisters decided to take a leap of faith. In early 2023, they packed their bags and headed to Nashville, the heart of country music. The journey wasn’t easy; they faced scepticism and the daunting task of breaking into a highly competitive industry. However, their authentic sound and compelling stage presence quickly set them apart. Their big break came when they were invited to perform at the famed Bluebird Café, a Nashville institution known for launching the careers of many country stars. Their performance was a hit, leading to a recording contract with a major label. Their debut single, ‘Southern Nights’, a nostalgic ode to their Georgia roots, climbed the charts rapidly, solidifying their place in the country music scene. They were signed to Warner Music Nashville and Warner Records simultaneously, the rest, as they say, is history.     Read the full feature in our free digital magazine here: https://bit.ly/3WUe56j Never miss a story… Follow us on: Instagram: @Maverick.mag Twitter: @Maverick_mag Facebook: Maverick Magazine Media Contact Hannah Larvin, Editor, Maverick Magazine Tel: +44 (0) 1622 823 920 Email: editor@maverick-country.com

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